Hotel marketers today are becoming far too dependent on Instagram to drive bookings. Here, we present the latest data from Pew Research on “Social Media Use among U.S. Adults” – and why it might be time to seriously reconsider your hotel’s marketing strategy.
Read MoreVideo Marketing
Hotel Marketing Strategy: Why YouTube is the Future of Hotel Marketing
Here, we’ll explore how YouTube can be an extremely effective hotel marketing channel – surpassing other social media platforms in both popularity and ROAS.
Read MoreThe Hotel Booking Journey: A First Principles Approach to Hotel Marketing
Here, we’ll explore how first principles thinking can empower hotel marketers to captivate and convert their guests by understanding the fundamental principles of the hotel booking journey.
Read MoreThe Decline and Fall of Facebook: What’s Next for Hotel Marketers?
As the once-mighty Facebook loses its luster, hotel marketers find themselves at a crossroads, wondering where to invest their marketing dollars. This article explores the declining appeal of Facebook and presents a case for charting a new course in the ever-evolving digital landscape.
Read MoreRiding the YouTube Wave: Why Hotel Marketers Must Embrace the Big One
It’s time to stop ignoring the world’s most effective marketing platform. So, strap in and get ready to ride the YouTube wave as we explore why it’s essential for hotel marketers to embrace this behemoth of a platform.
Read MoreVideo Marketing: A Competitive Advantage for Independent and Boutique Hotels
Video marketing has emerged as a powerful tool to engage and captivate audiences in the digital age. This article explores how independent and boutique hotels can leverage video marketing to stand out from their branded counterparts.
Read MoreRelated Fund acquires innovative Life Science Campus for $181M
A new laboratory and life science campus built from a former outlet mall in Morrisville has been sold to Related Fund Management in a deal valued over $180 million.
Read MoreGot a Hotel to Sell During Lockdown?
With so many hotels closing their doors during the pandemic, our team provides top-notch visual imagery to support large commercial real estate transactions!
Read MoreVideo Tours vs. Virtual Tours: Which is better for property marketing?
In this article, we hope to clarify the different terms for property marketing tours to help realtors and marketers better understand their options. Understanding the differences can help you choose the right property tour for your real estate listing.
Read MoreCreative Imagery for Commercial Real Estate
Today’s investors need actionable information when evaluating commercial properties. Accommovision has teamed up with Capitol Photography to provide CRE professionals with a total solution for creating premium visual assets.
Read More